SHARE: Remember the Food Bank
Non-Profit Community Campaign in the Tri-Cities, BC
Helping neighbours support neighbours.
Remember the Food Bank is SHARE’s annual fundraising campaign that helps provide healthy food and vital support services to thousands of individuals and families across the Tri-Cities.
Over multiple years, we have partnered with SHARE Family & Community Services to develop and evolve the visual identity for its long-running Remember the Food Bank campaign. The challenge was creating a recognizable brand that could remain familiar and trusted year after year while supporting new themes, stories, and fundraising goals.
Through a flexible visual system featuring custom illustrations, icons, and campaign assets, we established a warm, approachable identity designed to work seamlessly across social media, email marketing, direct mail, community signage, advertising, and print materials.
By combining compelling storytelling with engaging visuals, the campaign helps donors understand the impact of their contributions while raising awareness of food insecurity in the Tri-Cities. The result is a flexible campaign brand that continues to evolve year after year while inspiring meaningful community support.
Photography: SHARE Community Services